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Identifying the sources that you use, answer the following questions:1. Using ai

Identifying the sources that you use, answer the following questions:1. Using air travel as an example, choose two of the additional characteristics of services and explain how they impact on pricing decisions.2. Using the types of retail organisations, classify Zara’s retailing. How does Zara add value to the marketing system? (See Mini case 10.1/pg.336)

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